Bols is the world’s oldest distilled spirit brand, dating back to 1575, when the Bols family opened a small distillery in Amsterdam. Since then, we have mastered the selection of the right ingredients and our expertise and curiosity has led to the creation of hundreds of delicious products. The original recipes are passed on from master distiller to master distiller and updated to suit contemporary tastes. More than four centuries of craftsmanship, passion and experience join each other perfectly in the products of Bols.
Bols portfolio consists of more than 20 brands across a range of spirits products, including liqueurs, genever, gin and vodka. Bols’s global premium and super-premium spirits brands include Bols Liqueurs, Bols Genever, Damrak Gin, Bols Vodka, Galliano, Vaccari and Passoã. Other Bols brands are the House of Bols Cocktail & Genever Experience, and Europe’s largest bartending school, the Bols Bartending Academy. In addition the portfolio comprises 15 regional brands, of which Pisang Ambon, Bokma, Hartevelt and Coebergh are the largest.